Writing communication

There are a lot of ways of communication in the world. For example: face to face, phone, by computers. One way of communication is writing communication. Writing communication is very important for all educated people. Like all communications writing communication has a lot of rules, which are very important. Writing without mistakes is very important for all people. Writing without mistakes of course will be very important in my work in the future, too.
Much of a customer’s perception of an organization can be based on the writing and printed information that they read. For example, mail order companies, including many package holiday companies, rely entirely on printed advertisements, brochures and catalogues to create a positive impression of their standard of service.
A hotel customer may receive written communications in many forms, including a letter confirming the reservation, a brochure about the hotel, an information folder in their bedroom, notices about fire procedures and safety, a menu, a telephone message and, eventually, the bill. There are also written signs around and outside the building.
The way in which each piece of information is presented will affect the customer’s impression of the overall service given. This includes the content of the communication, the grammar and spelling, and how it is presented. For example, if the confirmation letter contains several spelling mistakes, or the menu is badly photocopied, the overall impression will be poor.
In a LETTER, the emphasis is on a high quality appearance. Letters have to be typed or word-processed accurately on the company’s headed paper with a smart, clear layout. International mail tends to be slow and in some countries the post is unreliable. Important documents or valuable items can be sent by registered mail – or they can be sent by courier.
A FAX is a facsimile copy of a document which is...

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